Target Audience

  The target audience for my magazine will be aimed at the younger generation both male and female. I have chosen this because my main music genres in my magazine will be rock/alternative which are listened to mainly by the under twenty fives.  I want my magazine to make young people aspire to be in the music industry by inserting younger bands that are trying to become successful or are already successful in the magazines main stories and images. The readers I want to buy my magazine are people that eat, sleep and dream rock/alternative music who are totally dedicated to what they listen too and not afraid to be original and out there. I will  focus on the biggest things that are going on in our world each week, as well as guaranteeing that I am giving our main base of younger readers everything they need to get into, on top of this the interest in older, harder bands, cementing our role as an educator. The social class I'd like to aim my magazine at are C2,D and E considering most young adults will struggle to find jobs because of the increase in unemployment so therefore the cost of each issue will be affordable but still good quality. I have also chosen these social classes because nearly all bands start at the bottom of society and don't necessarily need a lot of money to become successful. Magazines such as NME, Kerrang and Metal Hammer have influenced my decision for my target audience.